5 awesome projection mapping ads

Video mapping has been around for a while, but never fails to impress me as a fun medium that makes an impression. Samsung have just released a new clip, projecting onto a model’s face and torso, so I figured I’d show you a couple of my favourite video mapping ads.

Here’s Samsung’s offering:

Interactive projection that responded to the audience’s noise:

Toyota also used the technology to market their Auris Hybrid:

Hyundai have also used it to show off their Accent in Kuala Lumpur:

And PlayStation3 got amongst – no SFX, no post production, no cuts:

PS3 Part 2

PS3 Part 3